Welcome to Behind the Shelves, the official blog of Beetles & Bugs Kids Concept Store.
Here you’ll find fresh updates on kids’ fashion, sustainable brands, seasonal collections, exclusive in-store events, and styling inspiration for babies, kids, and teens.
From sustainable European labels to special sales and shop stories, we share what’s new, what’s coming, and what’s too good to keep quiet.
✨ Stay tuned – there’s always something unfolding Behind the Shelves.
From baby-friendly rattles to spooky-cute Halloween plushies, our Jellycat collection has just landed. Discover what makes these lovable creatures a worldwide hit, now at Beetles & Bugs.
Good news! Beetles & Bugs is open all August (except on the 15th & 16th), and our first wave of Autumn/Winter fashion has just arrived in-store and online. Come discover our new brands and seasonal favourites.
Looking for a fun, screen-free way to keep your kids engaged? Tonies are here! Discover what makes these little audio boxes so magical, now available online at Beetles & Bugs.
